Linkbuilding Service
Linkbuilding is the process of getting other websites to link to your site.
Although we never know what the exact formulas for how search engines determine their rankings, it is generally known that link popularity (or how many links point to a site) has a major influence.
This makes link building an important part of any effective search engine optimisation strategy.
Onpage optimization such as keywords and page titles can only go so far. For certain topics, there are literally thousands of sites that are using the same keywords and similar titles.
How is a search engine to distinguish what order to place these sites? It measures and uses link popularity.
In competitve search engine ranking markets, the difference between being found on page one, or on page ten, will be the link popularity.
Linkbuilding, or creating backlinks, may not be necessary for every website. However, it certainly wouldn't hurt.
My link building services are designed to establish and improve your website's link popularity.
My advice is if your website is designed to be ranked for keywords that are not in a competitive market, it is best to optimize the onpage factors first. Then, after new rankings have been established, we can determine if linkbuilding is a service that would be beneficial for your business.
What is Link Building & Why is it Important?
A link is the term used for when a website connects to another website. The process of getting links to connect to your site is called link building
The more links that point to your site, the more popular it is in the eyes of a search engine. In essense a link to your site is a like a vote. The more votes, the more chances your site will rank higher.
Links can be classified into two main categories; reciprical links and one-way links.
Reciprical links, or two-way links, are links that connect two websites in both directions; A->B & B->A. These links are not valued highly because search engines know that most times this is an attempt to manipulate the rankings.
One-way links, or backlinks, are ones that only connect one website to another, without a reciprication: A->B. These links have more power to their vote than other types of links.
As you can see, getting links to point to your site is very important for SEO purposes. There is no need to be passive however as there are many ways to create backlinks. This process is called linkbuilding.